By now, you must have heard the latest research against technology. The pundits are predicting that social media will degrade the value of traditional ways of socialization; the more we connect virtually, the less we connect inter personally. Educators are struggling to engage students who, more than ever before, require instant gratifications due to short attention spans. Twitter, Facebook and email remain primary ways to connect with our friends and loved ones. We can tell everyone what we are up to in 140 characters, we can tell hundreds of people where we went and share photos with a few clicks. People can know our world and track our lives without ever picking up the phone and calling us.These sociological trends have trickled into the way we do internet business. Search Engine Marketing, one of the most effective forms of advertising, easily falls into this trap. Many agencies apply a 'one size fits all' approach to numerous clients in the hopes of expanding their business quickly. There is greater distance between clients and their Search Engine Marketing agencies. Also, the time to listen and empathize with clients, to understand their customers and growing pains has decreased.
SnapHawk decided that there must be a way to bring humanity back to the internet age. The traditional client - agency relationship models had it right, there was greater care, stronger bonds, and a deeper understanding of clients needs. Businesses and their agencies could grow together.
SnapHawk brings this client centric approach back to Search Engine Marketing by playing the roles of traditional account managers for each of our clients. We implement a customized consulting approach and offer feedback based on extensive research and discussion. We realize that small and local businesses have greater need of accountability, transparency and communication. We provide all three and continuously optimize our campaigns to increase your sales, generate leads and build your brand awareness. SnapHawk doesn't think that the internet must dehumanize all relationships. We want to bring humanity back into the internet age.
Post by: Shivika Sinha
